Disney & Dreamworks Announce New VOD Deals


Children’s content continues to make a splash on video on demand services with new deals announced by Dreamworks and Disney.

Disney have announced that Pixar and Disney films will be joining LOVEfilm. This includes titles like Wall-E, Ratatouille, Chronicles of Narnia: Prince Caspian, as well as classic animation like Lady and the Tramp, Dumbo and Sword and the Stone.

Dreamworks meanwhile have completed the biggest deal in Netflix’s history by announcing that they’ll be creating 300 hours of new content. The output will include new material and content based on properties like Shrek and Madagascar.

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Moshi Monsters to Launch TV Show

News from Mind Candy this morning as Moshi Monsters have announced their embarking on a 52x11minute TV series.

According to TechCrunch they’ll be broadcast on linear and digital platforms, but no word yet on which broadcasters will be hosting them. It’s expected that they’ll start distribution talks at Licensing Expo in Vegas and Mip Jr in Cannes.

The TV show is headed up by Jocelyn Stevenson, who we worked with at Fun Kids when she developed What’s Your News for Nick Jr and we ran a radio version on the station. She’s a veteran of kids media having co-created Fraggle Rock and the Hoobs and Executive Produced Thomas and Friends, Barney and Bob the Builder.

There are also still plans for a full-length Moshi movie too.

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Disney Testing MagicBands for their Parks!


Disney announced at the D11 conference that they’re testing out wristbands – MagicBands – with their theme park users.

What this means is that guests won’t have tickets or cards to get in, or to book attractions they can just wave their wrist. They’ll also work as stored value cards for buying things at concessions across their park. There’s even the opportunity for staff to learn the names of their little users to enhance the Disney Experience.

AllThingsD has all the details.

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Unboxing a Box of Awesome

We talked about Box of Awesome in an earlier post, well now we’ve got hold of our own box!

Here’s our unboxing…


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YouTube Launches Pay-For Subscriptions

More YouTube news, this time it’s the introduction of paid-for subscriptions to channels.

In the announcement they talk about the launch of 53 trial channels. Many, as you would expect are US-based, but there is some UK content and quite a bit of kids content too.

The kids channels include:

It’s an interesting expansion for DHX, who are launching channels in multiple territories. It will also be interesting to see if some of the traditional children’s broadcasters launch channels too.

Meanwhile the Fun Kids YouTube channel continues to be free for everyone!



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YouTube AwesomenessTV Acquired

In more, but unrelated, awesome news, YouTube Channel ‘AwesomenessTV‘ has been acquired by DreamWorks for $33m (with options based on success to take that up to $117m).

AwesomenessTV launched in July last year, off the back of a $5m YouTube content grant and $3.5m of Series A funding as a ‘Nickelodeon Killer’ – something that would build resonance with US tweens.

This is one of the first deals in this space and something that shows the demand for youth media on new platforms (particularly from old media!)

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Box of Awesome News

Lots of news from Box of Awesome recently.

If you haven’t heard of them, they provide physical (and digital) boxes to teens and pre-teens that contain stuff! Brands can pay to be included in the box. There’s more information, and some unboxings, on their website.

The first bit of news was they’ve acquired SwapIt and re-branded as SuperAwesome. At Fun Kids we’ve done lots of work with the SwapIt guys and we’re part of their digital network. This means that brands can buy digital inclusion on Fun Kids and their network of sites.

The other bits of news is about people who are in the box. Read write-ups of their work with Carte Blanch/Tatty Teddy.

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Anti-Abuse Poster Ad

Interesting work from the Mexican version of Save the Children, who created a special poster ad that only children could see.

They used lenticular printing so that adults saw one image and children saw the other one.

The video below tells you more:

There was more on this story from Petapixel.

Contact the team on 020 7739 7880 or email.