Articles

Guardians of the Galaxy

Client’s need: The client wanted to drive awareness and engagement with the new film Guardians of the Galaxy. Our solution: Building on the plot for the film of the main characters being wanted criminals, we ran a 2-week ‘Treasure Hunt’ competition

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Earth To Echo

Client’s need: The client wanted to promote the theatrical release of new family blockbuster Earth To Echo, out in the summer holidays. Our solution: Earth To Echo became our partner for Fun Kids “Countdown to Summer!” programming, placing the film

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The Croods

Client’s need: The client wanted to drive awareness and engagement with the home release of The Croods. As part of their wider marketing activity, they had a partnership with road safety charity, Brake, and were planning on a school tour

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Robosapien

Client’s need: The brief was to drive awareness and engagement with the brand new film Robosapien. Our solution: To bring the film to life on air and engage our audience with the principle character, Robosapien, we created a series of

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Cloudy with a Chance of Meatballs 2

Client’s need: The client wanted to drive awareness and engagement with the new film Cloudy with a Chance of Meatballs 2 – attracting both new and existing fans of the franchise. Our solution: Building on the plot for the film and

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Johnny English Reborn Theatrical Release

Client’s need: The client wanted to build awareness for the theatrical release of Johnny English Reborn. It had been a long time since the first film came out and so they were keen to quickly build familiarity the film and

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Diary of a Wimpy Kid: Dog Days

Client’s need: The client wanted to promote the theatrical release of Diary of a Wimpy Kid: Dog Days. Diary of a Wimpy Kid is a brand that is orientated towards tweens. It’s well known amongst its audience and the film

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Alvin and the Chipmunks: Chipwrecked DVD

Client’s need: The client wanted to raise awareness of DVD release of Alvin and the Chipmunks 3: Chipwrecked and drive sales. Our solution: We proposed creating a series of enhanced adverts, each a character profile full of facts about each of

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